Choosing a financial services company
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Choosing a financial services company

So many companies… which one is right for me?
With hundreds of financial services companies operating in Canada, how do you choose the one that will best help you make your financial dreams a reality?

Planning and saving for - and protecting - your future are long-term commitments. You want to make sure you choose a company with the financial strength and stability to be there for you, not only today, but years from now.

How can I tell if a company has the financial strength to keep its commitments?
To help you evaluate the strength and security a financial services company can offer, we suggest your considerations include the company’s market capitalization, profitability, the strength of its balance sheet, the extent to which its earnings are diversified and how independent credit-rating agencies rate its financial strength. Together, these five measures provide a good picture of a company’s financial position.

In the attached guide, we explain these measures, why they are important and what you should look for in a strong company. We also look at how Manulife performs on each measure.

By examining and understanding each of these measures – and how Manulife Financial performs on each – you’ll be in a good position to decide which financial institution is right for you.

Independent rating agencies agree…
One of the five measures is the ratings a company receives from the five principal rating agencies. These ratings are of particular interest because they provide an independent, third-party assessment of a company’s financial strength. They take into account a wide range of factors, including the other four measures.

Manulife Financial’s rated insurance subsidiaries lead the Canadian insurance industry, earning high marks for predictable and well-diversified earnings, strong market positions in North America and Asia, a conservative approach to risk management and a strong capital position.

Manulife is the only insurance company in Canada and one of only two publicly traded life insurance companies in the world to hold Standard & Poor’s AAA rating for its rated insurance subsidiaries, the highest of its eight categories. Manulife is also the only financial services company in Canada to be awarded Moody’s Aa1 rating.

Other considerations when choosing a financial services company
Products - Does the company offer products that can meet your current and future needs?
From innovative, money-saving banking solutions to best-in-class investment funds and industry-leading insurance products, Manulife has the right product for the right time in your life. Information on our products can be found at www.manulife.ca.

Reputation – Manulife has an excellent reputation for ethical business practices, applying the highest standards of integrity to all its decisions and activities. Every year, each of our employees must confirm that they have complied with Manulife’s Code of Business Conduct and Ethics.

We are pleased that our governance practices continue to be singled out for recognition by many influential organizations. Manulife is committed to remaining among the best-governed companies in the country.

Measuring up
Download our guide on Choosing a financial services company (PDF) and take a few minutes to study accompanying chart. We think you’ll agree that when you choose Manulife, you choose a company with unparalleled financial strength and commitment to its customers.




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